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Foodie > Blog > Lists > Top 5 Most Popular shortbread brands in South Africa
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Top 5 Most Popular shortbread brands in South Africa

Foodie By Foodie Published June 29, 2023
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Shortbread cookies have carved out a special place in the hearts and taste buds of South Africans. With their delicate texture and rich buttery flavor, these delectable treats are a favorite among locals. Today, we delve into the top five most popular shortbread brands in South Africa, each offering a unique twist on this beloved classic. From traditional recipes to innovative flavors, these brands have captured the nation’s sweet tooth.

  1. Bakers:
    As a pioneer in the South African cookie market, Bakers has been satisfying cravings for over a century. Their Eet-Sum-Mor shortbread cookies are an iconic favorite among South Africans. With their distinctive scalloped edges and buttery goodness, Eet-Sum-Mor embodies the essence of nostalgia and simplicity. Bakers’ commitment to quality and time-honored recipes has solidified their place as a trusted household name.
  2. Walkers:
    While not originally from South Africa, Walkers is a globally renowned brand that has gained immense popularity in the country. Hailing from Scotland, Walkers is synonymous with exceptional shortbread worldwide. With recipes passed down through generations, Walkers offers a range of flavors and styles, from traditional pure butter shortbread to indulgent varieties infused with chocolate, fruit, or even whiskey. Walkers’ commitment to craftsmanship and superior quality has earned them a loyal following in South Africa.
  3. Baumann’s Biscuit:
    Baumann’s Biscuit is a proudly South African brand that has been delighting taste buds since 1956. Known for their wide assortment of biscuits, Baumann’s shortbread cookies are a standout. With a delicate crumb and a hint of vanilla, Baumann’s shortbread embodies simplicity and elegance. The brand’s dedication to using premium ingredients and time-honored recipes has garnered them a dedicated fan base.
  4. Woolworths:
    Woolworths, a leading retailer in South Africa, offers a range of high-quality products, and their shortbread cookies are no exception. Crafted with care, Woolworths’ shortbread cookies are renowned for their impeccable taste and texture. Whether you prefer the classic pure butter shortbread or the irresistible chocolate-dipped variety, Woolworths ensures that each bite is a moment of pure indulgence. The brand’s commitment to sourcing sustainable ingredients further enhances their appeal.
  5. Henro My Scotties:
    Henro My Scotties is a proudly South African brand that specializes in shortbread cookies. With a variety of flavors, including original, almond, and lemon, Henro My Scotties provides a unique twist on the traditional recipe. These cookies are known for their delightful crumbly texture and delightful taste. Henro My Scotties’ commitment to quality and innovation has made them a popular choice among South African consumers.

Shortbread cookies have become a cherished part of South Africa’s culinary tapestry, evoking feelings of comfort and joy. The top five most popular shortbread brands in the country, including Bakers Eet-Sum-Mor, Walkers, Baumann’s Biscuit, Woolworths, and Henro My Scotties, each offer their own distinct take on this beloved treat. From Bakers’ nostalgic simplicity to Walkers’ Scottish craftsmanship, these brands exemplify the art of crafting exceptional shortbread cookies. Whether you seek tradition or innovation, these brands ensure that every bite is a delightful experience. So, the next time you yearn for a buttery, melt-in-your-mouth indulgence, explore the offerings of these renowned brands and embark on a delicious journey through the world of South African shortbread.

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Foodie June 29, 2023 June 29, 2023
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