After more than 20 years as a staple on the menu, McDonald’s South Africa is celebrating one of its most beloved items – the Chicken Foldover. From today, a nationwide campaign kicks off, honouring not only the Foldover’s loyal fan base but also its unique flavour profile, while marking McDonald’s 30th year in the country.
Made with two tender chicken patties, fresh, crisp salad, and a choice of McDonald’s signature garlic mayonnaise or spicy sauce, all wrapped in warm flatbread, the Chicken Foldover offers the perfect balance of taste, freshness, and convenience.
“The campaign’s tagline, ‘If You Know, You Know,’ reflects how the Foldover has earned its place as a lighter, flavour-packed favourite that stands apart from traditional burgers. Chicken continues to play a central role in South African dining, and the Foldover is proof of how we deliver innovative, tasty options that resonate locally while supporting our broader chicken strategy,” says Dan Padiachy, Chief Marketing Officer at McDonald’s South Africa. “As we celebrate 30 years in South Africa, our focus remains on offering food that is relevant, convenient, and, above all, delicious.”
The campaign also brings exciting new experiences for fans – from exclusive McDonald’s App deals to the chance to win prizes like an all-expenses-paid trip to Greece and the Samsung Galaxy Z Fold7. Fun features will further highlight the Foldover as the insider’s choice for flavour, enjoyment, and connection.
